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Meta Partners with Zefr to Improve its Advertiser Safety Tools
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As it works to provide more options for brands to manage their ad placements across its apps, Meta has announced a new partnership with brand suitability ...

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LinkedIn Publishes New Guide on the Importance of Employer Branding in the Post-COVID Landscape
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LinkedIn has published a new guide on effective employer branding, which could become even more important than ever in the post COVID landscape as ...

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Meta Files New Lawsuit Over the Sale of Fake Customer Reviews on Facebook
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Meta has filed a new lawsuit in California over the use of fake reviews on Facebook, targeting a specific fake review seller who it says had sought to ...

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Meta Launches Ray-Ban Stories in Four New Markets, Adds New Technical and Stylistic Features
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They may not be fully-enabled AR glasses, and they may not have become the next ‘must-have’ tech gadget just yet. But obviously, Meta is seeing positive ...

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Twitter Tests Spaces Audio Clips to Maximize Content Creation and Sharing from Audio Broadcasts
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Twitter is testing a new way to maximize your Spaces content, with an option to create audio clips of up to 30 seconds from your audio broadcasts in the ...

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Instagram Launches ‘Black Perspectives’ Program to Highlight Black Creators in the UK
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Instagram has launched a new campaign in the UK designed to highlight Black talent, and empower leaders in the UK Black community to inspire the next ...

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YouTube Adds New Live Stream Features, Including Live Guests, Full-Screen Mode and More
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YouTube has previewed some coming updates for YouTube Live, including live stream guests, new notifiers for when a channel is broadcasting in the app, and ...

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How to Use TikTok on Desktop (PC or Mac)
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Does your neck hurt? Perhaps you slept funny. Or perhaps it was those three consecutive hours you spent hunched over a tiny screen watching silly ...

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Facebook’s Developing Reactions for Reels
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Have you ever been watching a Reel on Facebook and thought ‘man, I really wish I could assign a Reaction here to show the creator how I feel about it, in ...

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How to Use the Facebook Ad Library to 10X Your Ads
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Advertisers know how tough online competition can be. Even the slightest edge can make a world of difference when it comes to Facebook Ads. Sure, you ...

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Twitter Continues to Evolve Communities and Other Topic-Based Engagement Options in the App
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We need to talk about Twitter Communities. Or more specifically, it’s worth discussing the ways in which Twitter’s going about enhancing user engagement ...

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What Is Substack and How Does it Work?
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The social media sphere is chock full of jargon and buzzwords, so much so that it can be hard to keep track of them all. It’s enough to keep track of ...

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A Little Irish Wisdom for Your Local SEO
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The author's views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Happy ...

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66% of Brands Spent More on Creator Marketing in Past Year
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CreatorIQ's 2022 influencer marketing report suggests that creator-driven marketing campaigns will only continue to surge in popularity among brands in the ...

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Google Launches New ‘Related Search for Content’ Ads to Help Improve On-Site Engagement
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Google has added a new ad unit to its AdSense suite, with ‘Related Search for Content’, which aims to help drive users to more related elements on your ...

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Snapchat Adds New ‘Custom Landmarkers’ to Build Location-Linked AR Experiences
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Snapchat’s adding another way for marketers to utilize its AR Landmarks feature, with a new Custom Landmarkers option in Lens Studio that will enable ...

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Clubhouse Launches New ‘Wave Bar’ to Encourage More Direct Engagement in the App
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Clubhouse and is testing out a new way to encourage more direct social interaction on the app, with a new ‘Wave Bar’ at the top of your screen, which will ...

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Pinterest Provides New Ways to Share Idea Pins Across to Other Apps
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This could be a handy update if you’re looking to boost your Pinterest presence - though it is a slightly cheeky function, which does come with some extra ...

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Meta Announces New, 2,000 Staff Meta Lab to be Developed in Madrid
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Meta’s looking to make Spain a key growth hub within the Metaverse shift, with the announcement of a new, 2,000 staff ‘Meta Lab’ in Madrid, where it will ...

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Snapchat Adds New Option to Share Bitmoji Outfits in the App
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Snapchat has added a new option which will enable users to share their Bitmoji outfits with friends in the app, enabling them to try the same digital ...

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Meta Adds New Parental Control Elements for Instagram and VR
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Meta’s rolling out a new set of parental supervision and control tools for both Instagram and Quest VR, which address key elements of concern with usage ...

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10 of the Most Important Facebook Trends to Watch in 2022
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What’s hot on Facebook? What’s cool? Is it even called Facebook anymore? you wonder, gently stroking your chin in deep, social media-savvy thought. ...

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33 Twitter Statistics That Matter to Marketers in 2022
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Twitter is a microblogging and social networking platform that encourages its audience to share posts (commonly known as Tweets) and engage with other ...

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The Evolving Landscape of Social Media Influencers Marketing [Infographic]
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Every year, more and more marketers are recognizing and utilizing the value of influencer marketing to reach new and larger audiences. The continuous ...

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Pinterest Now Allows Users to Share Idea Pins on Other Platforms
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Pinterest has released a new update, now giving users the option to download and share their Idea Pins on other social media platforms. For now, these ...

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